You may already know something about search engine optimization and rankings, SEO, or where your site is listed on Google. For the absolute newbie or someone who is a little confused all you really need to know is that they all mean one basic thing—where your website appears in the list of search results for a relevant query. In every list of search results, there are 3 types of listings: organic, paid, and local.

Local search is the internet’s answer to the phone book (and way beyond). Local search results are shown before organic listings and offer a huge opportunity for traditional, brick and mortar businesses to win in the search arena. It’s easy to optimize your listing and get that top spot and since local search is relatively new your competition may not be taking advantage of it yet.

If you are ready to make the most of your local search listing, register for this workshop. It will walk your through the steps for optimizing your business for local search. We will offer insider tips and tricks along the way that will help you to beat your competition. These steps are things that the average business owner can do themselves in a couple of hours!

If you can't wait to get started, read our blog series Optimize Your Business for Local Search.